The COVID economy has caused many businesses to operate in irregular ways. Some traditional brands are now urging employees to work from home while ecommerce companies are looking for ways to strategically position their services and products in front of their audience in a meaningful way.
Nearly 100,000 businesses temporarily closed during the first and second spike of the pandemic. If you’re a part of those businesses now reopening or you’re simply trying to be most effective with your budget to gain new leads, we have a few tools to help you reopen business after COVID.
Increase Revenue During A Pandemic
Believe it or not, there are several businesses that are flourishing in the face of the national health crisis (and you don’t have to sell face coverings to do it). Part of the challenge of finding lasting success in the COVID economy is differentiating yourself from others in your niche. If you own an online business, explore these tips to expand your client list and reopen your business after COVID:
- Consider new services. What service or product idea have you been considering but never moved on? Now is the time to try it. Brands are looking for new solutions and your idea could position your businesses to be a leader for other small to medium-sized businesses.
- Let people know you’re open. You may be in regular contact with your current clients or customers, but potential leads need to know you’re ready to serve. Make it clear on your website, social platforms, and paid advertising that you’re accepting new clients.
- Incorporate automation. Many businesses are in a place of working with fewer people. If this is your situation, consider business tools that automate your workflow. With ClickUp templates, for example, you already have the foundational work for common tasks, like onboarding new clients or creating your social content calendar.
- Utilize every feature of your project management system. If you have remote workers, implement or expand upon your use of a project management tool like Asana or ClickUp. These tools can help you collaborate on specific tasks, larger projects, and complete daily checklist items.
- Develop a template library. For the solopreneur navigating a COVID economy, templates are a great way to establish a head start with your growth. You won’t waste time starting from scratch with each new client and will keep your work quality consistent. Start building your library now with these ClickUp templates.
- Communicate regularly with your clients. Many businesses are facing challenges in today’s economy, but this is your opportunity to position your brand as a solution, not an added invoice your clients consider eliminating. Stay in touch. Ask what their needs are and develop solutions that will help them thrive.
Scale Your Business
Implementing automation and templates set you up to scale your business, not just grow it. If you’re ready to earn money while you’re away from your laptop and welcome new clients without sitting in the office each evening past 5 p.m., my free workshop is for you. Register here and join our conversation on how to 5x your biz without working 12-hour days.
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